Through proactive monitoring

Project Overview
Exemplifi partnered with Burns & Wilcox for ongoing maintenance of their WordPress platform
The website supports employee and expert data management, geo-location features, and interactive components
The goal was to ensure performance, security, and functionality with regular updates and monitoring
Weekly data uploads were integrated to ensure minimal disruption to users
Challenge
Regular content updates and large data imports were critical
Proactive monitoring was needed to ensure 99.9% uptime
Site performance needed continuous optimization to handle growing data and user base
Testing had to be done to ensure consistency across the US, Canada, and UK
Reducing errors during data imports and updates was crucial
Key Outcomes
The platform achieved 99.9% uptime
Load times were reduced, and page speed improved on all devices
Weekly employee data imports were integrated smoothly
Security was proactively monitored across both live and staging environments



Assess
We regularly review the website’s performance to ensure it is up to date with the latest WordPress and plugin versions. Accessibility checks are done to ensure that the website is usable for all users, including those with disabilities. We also monitor performance across different regions and devices and conduct security audits to ensure the site is safe.
Optimize
Website speed is optimized by improving images, scripts, and overall code for faster loading times. Tools like Cloudflare help deliver content quickly to global users. We also focus on improving accessibility, such as adding alt text for images and ensuring easy navigation for users with disabilities. Plugins are kept up to date for performance and security.
Maintain
Maintenance includes smooth updates to content and regular checks for accessibility compliance, ensuring the site is accessible to all users. We update the platform and plugins for security and performance. We also monitor uptime, perform backups to protect data, and test everything in a safe environment before going live.
Project impact
How we maintain Burns & Wilcox’s website
Each week, large employee data files are imported into the website using a WordPress extension. After each import, automated scripts and cron jobs are triggered to organize the data properly into the site’s structure. This process ensures that no layout or design elements are affected during data importation.

Exemplifi monitors website speed and performance using tools like GTMetrix and PageSpeed Insights. We track key metrics like load time, mobile optimization, and desktop performance, making improvements to enhance both desktop and mobile responsiveness.

Before going live, Exemplifi follows a thorough push checklist, testing dynamic features like expert search and location modules, along with content updates such as LinkedIn feeds and news updates. The process ensures all functionality is fully tested in staging, with screenshots captured for quality assurance.

The site undergoes regular security checks, with periodic SSL certificate validation. Proactive vulnerability scans detect and address issues before they affect the site. Performance monitoring tools ensure minimal downtime, preventing disruptions to critical operations.

We regularly audit the site’s SEO performance, ensuring that meta descriptions are configured correctly, duplicate content is avoided, and that all pages are fully indexed. We also conduct accessibility compliance checks, ensuring the website adheres to WCAG guidelines to guarantee accessibility for all users.





